Google makes a play for the Web video standards

Google’s free video format is set to be baked into phones and other devices.

This sounds amazing stuff. Technology Review reports that Google is making a play to for the new standard of Web video.

Google's video format is known as WebM. It was created by combining the preëxisting audio format Vorbis with VP8, a video format that Google bought last year with the intention of making it free for all to use in WebM. Google wants WebM to become the default for Web video and join the wave of new, powerful, and, crucially, free-to-use Web technologies such as HTML5 that enables Web pages to act like desktop applications.

I am sure the other players in the Web video space will have something to say about this but then Google is Google. Dick Stroud